brief:
nadara approached us to redefine and relaunch their brand while bringing their internal comms platform of 'living energy' to life Externally.
In the race to talk sustainability, everybody sounds the same. Nadara wanted to show it was different. Not just another corporate player, but a company genuinely committed to progress.
our task was to help them cut through this crowded, copycat sector with humanity, authenticity and ambition. 

Response:
based on our strategic proposition of 'renewables gravitas', “Powered by Something Bigger” is an impactful double meaning, vocalising the elemental energy Nadara works with and the collective purpose that drives its people.
The platform packs a punch For colleagues, PArtners and the public alike, And We worked seamlessly with our 3D studio, using AI-empowered, motion-led storytelling primed for launch event, LinkedIn and Meta, to Deliver at pace, scale and on budget.
RESULTS:
Early success of the work led directly to a phase 2 commission.
>2 million impressions
0.44% average CTR
 CTR highs of 0.78% (Portugal) and 0.62% (Italy)

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